The Smallest Cams In the World But The Biggest Dogs On The Block
As a company dedicated to meeting then beating the standards of the day, the Zeros project was the essentail first part of Wild Country's 21st century overhaul.
This overhaul was dedicated to making the lightest gear possible. Inspired by the new era of speed ascents in the Valley by the Hubers, Dean Potter, Leo Houlding and the new wave of uber-difficult clean-aid routes others they felt that the time was ripe for the original cam company to make its contribution.
Talking to their guys 'on the ground' and plenty of retailers, Wild Country tried to figure was missing from the rack - what tools could make the difference? S
omething that could advance tiny 'clean' placements, that was so light it was no burden to carry, that was so flexible at the head it wouldn't lever out or break the placement?
For all of these questions there seemed one obvious solution - and the Zeros project was born.
A success from day one, these incredible cams have a combination of features that makes Wild Country sure that Zeros are 'clever' enough and strong enough to satisfy the demands of cutting edge climbers - and become the ultimate tool in their quest for more and more extreme adventures.